The sensuality made music, this touch sensitive and delicate shudder that makes the skin and heart resound to the bone, the desire to become a passion and passion turned into a dream: Xochitl Lujan, one of the first DJ's Mexico's most influential, has become the reference point between new generations and has spoken to us as we discover the mysterious universe into a mythical woman.
By: Erick Juarez Pineda
The great Tlatoani Moctezuma told us about in Cuicatl In Xochitl (flower, song, poetry) and Xochitl Lujan rhythms load this gift, our roots, the legendary in Xochitl in Cuicatl ...
As the music a cornerstone in his life, Xochitl given a special place, " For me, it's just a universal language, through it I can express, to any person, a feeling, I have the power to change moods. "
As a student of psychology and human behavior How did you decide to become a musician, get serious and go with everything, how to combine these two disciplines? When take matters in my career linking music with human behavior and especially when you see what was the work that had a DJ in a club and how this music through had control of a group of young, it was wonderful for me, just this convergence within my life ..
A good DJ should be a professional, 100% dedicated to the needs of the public, must be opinion leaders, forced to be always at the forefront
know you started your DJ career without knowing it would be one of the first Mexican women in entering that world, which until now was reserved only for men. Was it hard to get into that environment, "exclusive" men?
Yes it was. At the time this work was almost for men and it was believed that a woman would not take it seriously, at least to me commented that it was not for us.
For example, when I found out that would be responsible to keep the audience dancing and singing in the Azteca Stadium for 4 hours before the concert Televisa Top 40 Radio, I slept in 2 days prepare the right music with joyful songs and themes that had some choreography to involve all participants, regardless of age. It was a difficult challenge, but very interesting
In ever told you: "Go to mix eggs instead of disks" What would you say to those who did not believe in your potential? I respect. Then it was very strange to see a girl DJ, and above all we represented a challenge, but ultimately the best judge of people and today I am pleased to have colleagues who unconditionally support female talent.
Do you consider yourself a role model for other women?
be an example involves a lot of responsibility, rather I think (proudly) a Mexican woman who has fought for open and create opportunities for partners who wish to enter this wonderful world. One of these actions is the creation of different events and encouraging their participation and support new talent.
About our roots as a Mexican, is very beautiful to imagine that in our blood are thousands of years of tradition and history. In your name our roots loads Xochitl (flower). In Montezuma we talked about in Cuicatl Xochitl (flower, song, poetry) How important are for you these roots? Will you within poetry, in Xochitl in Cuicatl?
Wow I had never asked anything like this in my 20 year career and I must say you're absolutely right. Although the word Disc Jockey and its surroundings have come from abroad, for me has always been very important to recognize the work of Mexican DJ. We have a huge cultural wealth and why we are respected around the world. Perhaps it is this identity that's why I never wanted to use a DJ Nickname
Beyond the renowned Mexican DJ, how is the woman Xochitl Lujan, consider how you sentimental and emotionally, what their tastes, virtues or defects?
I am a romantic woman, passionate about my job, I love to live with my son, I love traveling, meeting my country, its people and customs, I enjoy driving on the road listening to Bossa nova and Deep House. My biggest flaw .... be my own worst judge, I demand too much and am very desperate ...
probably being a mother is a wonderful experience, how do you harmonize your activities with care for your family?
Abner is a very understanding child. He has had the opportunity to travel a lot with me and witness my work as a DJ, I can assume that is the best manager, thanks to him, tap his school for 4 years to celebrate Children's Day and most interesting is that he shared the decks with me. It's wonderful ... And your work as an entrepreneur? Tell us about your projects.
recently founded the company Suono (Sound in Italian) which develops marketing strategies and promotion of brands and products linked to the entertainment industry: Audio, Clothing, Energy Drink, record labels, etcetera.
Speaking of brands, we know you're the new face of the brand Denon Tell us about it.
First of all I want to thank Hermes Music for the opportunity to represent the brand and Denon executives to believe in the work of a Mexican DJ.
Previously only offered them the opportunity for foreign characters, but since 2003 the Mexican DJs we become opinion leaders regarding the audio equipment we use. Denon has always held the leadership in equipment for DJs now with the relaunch of the brand worldwide and the variety products, generate new opportunities for musical development.
What has been your experience with the tools that Denon offers?
elemental For me it was practical to have headphones with excellent sound as the HP 1000, CD players with exclusive models have specific features for the best performance of any DJ I must confess that I personally love the Cd Players DNS since 3700 has lost the image of the real DJ mixing with turntables and acetate, this model has the technology Technics, has overhead and you can manipulate your music from a CD, MIDI or USB, your picture is amazing
I feel so happy, so successful, so beautiful ... How do you see yourself in 15 years?
I see a business that helps position brands in the world of Latin American DJ, but especially the Mexican artist, creating projects that tie music, fashion, art and entertainment.
One of my goals is to strengthen Suono My Productions, to support Mexican producers DJs, Fashion Beat making, and further position Denon brand in Mexico with the support of infosessions through Suono 100 representatives from around the republic.
Xochitl Lujan definitely represents the sensitive side, firm and secure Mexican women. The flow of sincerity and beauty come together in an exciting journey full of successes, challenges and a love that leads to results that position the Mexican artists in the upper echelons of international Citic. Xochitl remember ever told "no you promised it would be easy, I promised it would be worth it ..." and for this great Mexican DJ's worth every step ...
Health to all and see you at our next musical journey.
Erick Juarez Pineda
March 2011
SUONO MX PRODUCTIONS
Contact: 01 55 55381195
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